- Laker Red sales are +9% year-to-date responding to consumer demand for high quality, high value, locally produced beers.
- 15-can packs are a proven performer for Laker Ice, Lager and Light with sales up 33% year-to-date.
- The complete line-up of Laker 15-can packs creates a formidable competitor, especially at a friendly $23.95 price.
Waterloo Brewing, the trade name of Brick Brewing Co. Limited (“Brick” or the “Company”) (TSX: BRB), today announced the arrival of 15-can packs of Laker Red at The Beer Store.
“Laker Red has been very well received by beer drinkers in Ontario,” said Jim Manz, Director, Commercial. “It looks great in the can, but tastes even better going down, and at a price you can’t beat.”
“As consumers continue to look for great beer value, it’s critical Laker lead the way,” continued Manz. “We brew Laker Red to exacting quality standards, proudly displaying our Ontario roots, and consistently at a great price. Whether it’s at the end of the day with an ice-cold Laker Red or by saving a few bucks, we believe the hard-working people of Ontario deserve a break.”
15-can packs of Laker Red are available at The Beer Store across Ontario for $23.95.